The Third Wave

An Entrepreneur’s Vision of the Future (2016.4)


关于本书 About the book

The Third Wave is part memoir, part manifesto, and part playbook for the future. With passion and clarity, Case explains the ways in which newly emerging technology companies (a growing number of which, he argues, will not be based in Silicon Valley) will have to rethink their relationships with customers, with competitors, and with governments; and offers advice for how entrepreneurs can make winning business decisions and strategies—and how all of us can make sense of this changing digital age.

本书金句 Key insights

● The third wave is about integrating the internet into everything we do. The internet is becoming part of our homes, automobiles, agriculture and cities. This technologically-integrated age has also been referred to as the Internet of Things.

● The third wave will revolutionize how we grow, raise, store, transport and deliver food.

● Through impact investing, corporations recognize the importance of creating both financial return and social good.

● Removed from the usual insulated areas, their location will afford them direct access to the businesses they aim to affect and provide them with the kind of experience that brings about useful innovation.

● Third-wave entrepreneurs will have to make early partnerships to build credibility and gain momentum in order to win over the gatekeepers.